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‘The Emoji Movie’ Goes Past TV Ad Spending

‘The Emoji Movie’ Goes Past TV Ad Spending

Ads placed for the animated film had an estimated media value of $5.8 million through Sunday for 1,497 national ad airings across 37 networks. (Spend figures are based on estimates generated from July 17-23. Estimates may be updated after the chart is posted as new...
Wonder Woman 2 Has 2019 Release Date

Wonder Woman 2 Has 2019 Release Date

Warner Bros. has set Gal Gadot’s “Wonder Woman 2” for release on Dec. 13, 2019. The studio made the announcement early Tuesday evening. “Wonder Woman,” directed by Patty Jenkins, has been an outsize hit for the studio with $389 million in domestic grosses after 53...
COMIC-CON 2017: WHO WON AND WHO LOST

COMIC-CON 2017: WHO WON AND WHO LOST

By Peter Borovilos  Chief Brand innovation strategist  After four dizzying days of film and TV panels and activations, San Diego Comic-Con 2017 is officially in the books. As cosplayers put their Rey and Jon Snow costumes back into storage, fanboys everywhere begin to...
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